I started as a designer, fell into copywriting and ended up as a senior editor, leading a team of writers on award-winning campaigns for dozens of famous brands.
These days, I do a bit of everything, working with a myriad of private sector and non-profit clients across many industries.
Copywriting and graphic design for printed and digital marketing
Articles and press releases
Simple websites (including this one)
It makes sense for clients who need a competent, versatile and trustworthy creative to deliver all, or part of their marketing collateral.
You're a business or charity that wants to move forward with printed and digital content that connects with your audience and keeps your brand consistent.
You need a versatile creative marketing and communications resource you can call on at any time. Someone that understands your brand and your brief and cracks on without a fuss.
WHAT clients SAY
Head of PR
Sally recently helped us develop a tone of voice strategy across our six luxury interior brands.
We felt in such safe hands. Sally's expertise, insight and experience were evident. Her workshop sessions were vibrant, engaging and peppered with pearls of wisdom - thoroughly worthwhile.
Director of Strategic Development
Royal British Legion Industries
I've known Sally for years and she has always been my go-to freelancer for anything creative.
I trust her implicitly because she is calm, fuss-free and we have the same high standards!
I can throw a significant challenge at her and she will just get stuck in, take ownership and deliver every time.
Sally is one of the best designer and copywriters I have worked with. If you want a no-fuss, first-class experience, the Word Creative is for you.
Sally takes a brief and runs with it, creating marketing materials that exceed expectations and best of all, works. She's passionate, driven with an eagle eye on getting results.