I've been a bit busy...

CHARITY SECTOR CLIENTS

Brands: Royal British Legion Industries (RBLI) , Fight for Sight, Air Ambulance Kent Surrey Sussex, Mental Health Foundation, Vision Foundation

Sectors: Non profit, military, health,

Comment: February is always nerve-wrackingly quiet. I should know this by now. But even after 12+ years of freelancing, I still have a niggling brain worm telling me that's it – I'm done. It's the plague of all freelancers; a rollercoaster of too much work/not enough work that we have absolutely no control over.

So how do I get through February? Firstly, I fight the urge to huddle under a duvet and watch Netflix (if nothing else to save on the central heating). Instead, I update my portfolio. Looking over my recent work never fails to lift my flagging spirits and this year more than most. It reminded me that a little lull now is exactly what I need to recharge after an exceptionally busy six months producing a number of 60+ page glossy reports – and plenty of other stuff in between.

And guess what, while I've been writing this, I've had two emails booking work in for March. Thus proving, once again, that I really shouldn't listen to that pesky brain worm.

Happy February everyone.

New-look supporter newsletter

CLIENT: Air Ambulance Charity Kent Surrey Sussex (KSS)

Brand: Air Ambulance Charity Kent Surrey Sussex (KSS)

Sector: Non profit

Objective: To create a new-look supporter newsletter, after the organisation's rebrand. This was a 'blank canvas' project, designing the whole piece from scratch and wordsmithing rough copy supplied by the client.

Deliverables: A5 newsletter, supporter survey, cover letter and C5 outer envelope.

Approach: Title logo and infographic elements designed in Illustrator. Cover design, page layouts and copy editing using InDesign.

Tools: Indesign, Illustrator

Comment: Stunning photography supplied by the client played a great part in making this publication look so good.

2021 Impact Report & Annual Accounts

CLIENT: Royal British Legion Industries

Brand: Royal British Legion Industries (RBLI)

Sector: Non profit, military

Objective: To create the 2021 Impact Report and Annual Accounts.

Deliverables: Two 60+ page publications in print-ready and digital PDF format, plus packaged artwork files.

Approach: The client supplied copy and detailed financial reports in Word and Excel formats, which we then imported in to InDesign and created a layout with additional images, pull-outs and infographic elements (created in Illustrator).

Tools: Word, Excel, Indesign, Illustrator, Photoshop

Comment: Having produced these reports for the last five years for RBLI, we have established a smooth process and strong rapport.

Images sourced from client's library and licensed stock images.